Listed on the Stock Exchange of Hong Kong (HKSE:8112)
Founded in April 2004, we pioneered the concept of creating a sizeable network of flat-panel displays at the elevator lobbies of premium office and commercial buildings in the prime business districts to connect advertisers with our core audience of white collar workers/PMEBs. Over the past decade, we have grown to become the largest digital Out-of-Home (“OOH”) media company in Hong Kong and Singapore in terms of the number of venues in which we deploy our flat-panel displays. We became a public company in Hong Kong in July 2011.
Currently our network is available at the elevator lobbies of premium office & commercial buildings located in the prime business districts of Hong Kong and Singapore, reaching the highly-desired but hardest-to-reach group of business executives in a captive environment; and at the elevator lobbies of exclusive private residential complexes in Hong Kong, reaching a wider group of affluent consumers. We also operate a vast In-store digital network that provides a Point-Of-Sale advertising platform for brands sold at leading retail chain-stores in Hong Kong (Mannings) and Singapore (Watsons). In addition, we also own the exclusive advertising rights to numerous mega-size digital and static OOH sites at major tourist and business districts in Hong Kong and Singapore.
In February 2012, we formed a digital media partnership with Youku Tudou Inc. (“YOKU”), China’s largest online television company, to produce micro-movies for our clients for broadcast on the YOKU platform.
In August 2015, we expanded our film development and production business by the acquisition of an investment holding company which indirectly holds a 75% equity interest in Stan Lee Global Entertainment, LLC ("SLGE"). SLGE is engaged in the business of film development, production and distribution and currently holds over 30 intellectual property rights for motion picture development in the form of concept, treatment and/or film script among which 3 are already in the development phases with a view to commence formal shooting in the next 2 years. The remaining 25% equity interest of SLGE is owned by POW! Entertainment, Inc. ("POW!").
Mr. Stan Lee (‘‘Stan’’) is the chairman and chief creative officer of POW!. Stan is known to many as the co-creator of many Marvel superheroes. Stan’s co-creations include Spider-Man, The Incredible Hulk, X-Men, The Fantastic Four, Iron Man, Avengers and many others. Stan has created numerous new characters and stories in areas including publishing, film, television reality, stage, documentary, and multimedia. POW! is a multimedia production and licensing company that creates and licenses animated and live-action fantasy and superhero entertainment content and merchandise, leveraging the creative output and brand image of Stan. POW! develops Stan’s originally created projects for traditional entertainment media including feature length films in live action and animation, DVD, live entertainment, television programming, merchandising and new media such as online digital programming and video games.