Mannings Network

中文

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November 2007, FMHK formed an exclusive partnership with Mannings, a unit of Singapore's main board listed Dairy Farm Group (a Jardine Matheson company), to leverage on Manning's extensive Health & Beauty retail chain at over 300 stores city-wide to create a new television channel to deliver health and beauty (and fashion) programming- providing a brand new experience in retail shopping.

"According to Nielsen's Shopper Trends, Hong Kong people are among the world's most 'going-out' consumers, spending a lot more time outside their homes and they are not particularly brand-loyal. The Focus Media In-Store advertising network will surely help advertisers reach their customers and a chance to 'switch' them in their favor as consumers make their final purchase decisions'- Ms Vivian Choi, Associate Director of Nielsen Media Research.